Craft Beer Restaurant
Craft Beer Restaurant
Improving restaurant beer lists
Picking up a new high-end beer from a hot new brewery can help energize your beer list. It offers a new story to tell. It increases customer interest and causes conversation. People tell their friends what they had and where they had it.
Like the excitement a creative chef/restaurateur brings to the market when opening a new restaurant, a new craft brewery can also make a big splash even when it is small. One perfect example of this is Cigar City Brewing Company located in Tampa, Florida.
Small breweries present energizing opportunities for your craft beer sales
Offer a summer seasonal from a craft label — don’t force customers to buy a cheaper, less profitable macro-brews.
Designing a Seasonal Beer LIst
Seasonal beers can be considered the most popular beer style. They can be an effective beer list strategy.
Pay attention to the freshness dates on your pale lagers and your customers will be all the happier for it.
Craft Beer Serving Temperature
Making warmer the new cool.
Blinded by the Light
How the light beer overload hurts fine-dining restaurant credibility.
Craft Alternative to Macro-Lights
Presents a strategy to support your desire to move away from mass-marketed light beer and into the prestigious lighter styles of craft beer, both domestic and imported.
Restaurant Beer Sales Tips
Popular Articles
Best restaurant resource
for selling craft beer
No other publication or web site focuses solely on helping restaurants sell craft beer.
Craft Beer Restaurant delivers concise, targeted content including:
Strategies for getting started right if you’re just beginning
Simple steps to improving your craft beer sales
New strategies for building effective beer lists
How to organize a craft beer sales program
Educational materials for you and your restaurant staff
Recognition of restaurateurs who are doing exceptional craft beer sales.
Frequent updates.
No other publication provides you these free services:
No-cost personalized advice for basic craft beer list development or revision
Complimentary beer list review
Answers to your sales-related questions on craft beer.
CBR Blog
Craft Beer Restaurant Blog has tips, commentary and new ideas on timely topics related to selling craft beer in restaurants.
Craft beer growth great for restaurateurs
This is incredible performance in a recessionary economy.
No wonder the National Restaurant Association’s Chefs Survey pegged locally-produced beers as Number 5 on its top 20 food and beverage trends for 2010.
Use craft beer’s market momentum to your advantage;
Let it propel your beverage sales to new heights
Whether called craft beers, artisan beers, or microbrews, progressive restaurateurs are learning more each day about how to sell these better beers paired with their food menu selections.
Restaurants are finding that having a well-planned beer list complements the wine list and allows them to differentiate their establishments from the competition. It also opens them up to a new clientele of craft beer drinkers, whose numbers are growing faster than those in any other adult beverage category.
Cigar City Brewing Company is building a great portfolio of specialty beers that are attractive for restaurant use. New beers are released each month.
Craft Beer Restaurant helps you improve your beer list
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